Senior Marketing Manager

When asked about school science classes, most people recall beakers and bunsen burners. While setting stuff on fire is always fun, science class today, and especially a Stile science class, is about so much more.
From lab-grown meat, to the gut-brain axis, or computer-brain implants to working out how we'll feed a colony on Mars and beyond, Stile is the school science curriculum preparing our young citizens for the world they're living in. It's about equipping them with the critical thinking skills and problem solving tools needed to tackle the big issues of today, and tomorrow.
We think young people everywhere deserve this sort of world-class science education.
More than 1-in-3 Australian secondary schools use Stile's science curriculum to explore and analyse the science behind the big issues facing us globally. Every week, over 250,000 students from around Australia, and increasingly the United States, use Stile's current-edge technology platform in their classrooms. Stile empowers teachers with everything they need to deliver a relevant, engaging and rigorous science education for their students (yes, even the beakers and bunsen burners, they're still important).
But as we grow and expand our business globally, we need your help! There's so much more we can do to support our hard working teachers.
We're after a dynamic Senior Marketing Manager who's all about versatility and digital smarts. Our dream candidate is a seasoned marketing all-rounder, especially skilled in digital marketing strategies. Your mastery of SEO, Google Ads, Meta, and LinkedIn advertising sets you apart as a digital marketing guru, consistently delivering impactful results. Apart from the usual marketing stuff, you're a social media whiz, effortlessly creating engaging content and knowing when to monetise and optimise. Your creative flair extends to design, as you smoothly use tools like Canva, InDesign, and Photoshop to add visual appeal to our campaigns.
Furthermore, you've got a rare mix of creativity and analytical skills, allowing you to innovate while staying grounded in data-driven insights. Your communication skills are top-notch, captivating audiences across different channels with your compelling messaging and writing skills. With a strong background in campaign and project management, you can easily handle marketing initiatives from start to finish. Bonus points if you've got previous experience in the secondary education sector, as your insights and empathy will be invaluable in connecting with our target audience. Extra bonus points if you have a science background or are extremely passionate about the subject area.
Here are some of the things you'll be doing to help revolutionise science education:
Marketing Manager:
Illuminate Our Strategy and Shine Bright!
Are you ready to spearhead our marketing efforts with precision and expertise? We're seeking a seasoned Marketing Manager to lead our campaigns targeting science educators and educational leadership.
Strategic Digital Mastery
As our digital strategist, you'll wield your expertise to optimise our online presence. Take the helm in SEO optimisation, Google Ads management, and strategic social media campaigns, both organic and paid, driving engagement and conversions.
️ Strategic Partnerships and Conference Leadership
Forge impactful relationships and elevate our presence at conferences! Lead the development of compelling conference booths and cultivate partnerships with key educational associations, amplifying our reach and influence in the educational community.
Compelling Communication and Copywriting
Craft compelling messaging across various channels to resonate with our target audience. From direct mail pieces to email campaigns, blogs and web copy, your ability to articulate our value proposition will be instrumental in driving customer engagement and loyalty.
Cross-Functional Collaboration
Collaborate seamlessly with various teams including Sales, Customer Success Operations, Professional Learning and Development, Design and Content. Your role will ensure cohesive messaging and the success of campaigns across the organisation, to improve new business goals, retention rates and highlight product features and content.
Data-Driven Decision Making
Harness the power of data to inform strategic decisions and optimise campaign performance. Utilise analytics tools to track key metrics, analyse campaign effectiveness, and refine strategies for continuous improvement.
Continuous Professional Development
Stay abreast of industry trends and best practices to ensure our marketing efforts remain innovative and effective.
The Details

• Marketing All-Rounder:
  You're a versatile marketer with a strong emphasis on digital strategies.
• Digital Marketing Guru:
  Your expertise shines in SEO, Google Ads, Meta, and LinkedIn advertising, driving impactful results.
• Social Media Savvy:
  You're a social media expert, adept at crafting engaging content and adeptly monetising various channels.
• Design Aficionado:
  With a keen eye for design, you navigate tools like Canva, InDesign, and Photoshop effortlessly, adding visual flair to your campaigns.
• Creative &
  Analytical:
  Your approach blends creativity with analytical prowess, allowing you to innovate while ensuring data-driven decisions.
• Communication Maestro:
  Your exceptional communication and writing skills captivate audiences across diverse channels.
• Campaign &
  Project Management Pro:
  Strong in both campaign and project management, you orchestrate campaigns seamlessly from ideation to execution.
• Cross-Functional Dynamo:
  Skilled at juggling diverse teams and priorities, adept at managing multiple projects simultaneously.
• Bonus Points:
  Previous experience in the education sector gives you valuable insights and empathy for our target audience.

At Stile we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with all of the points above, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Hours and location This is a full-time, permanent role based in Melbourne, Australia. You will be working from the head office in the paris end of Melbourne CBD with expected travel averaging about one week-long trip per month.
Overall we're an "
In-person"
culture (we enjoy working together face to face), but we're also flexible. There will be opportunities to work from home 1-2 days per week, or remotely for periods, once you settle in.
Life at Stile Stile is run by the people who started and own the company. We're here to build something real and enduring. A company that in years to come we look back on and are proud of what we achieved, and how we achieved it.
Importantly, this is a place for people that care deeply about education. Joining Stile is not leaving teaching, it's working in another part of the system, where you can have a broad impact. Quite a few of our teachers have ended up back in the classroom following a stint at Stile. Other educators on the Stile team offer their CRT services to local schools - we like our team to stay close to the chalk-face.

• Colleagues worth working with.
  You'll join an amazing 70-strong team of teachers, scientists, artists, and engineers. We hold ourselves, and each other, to a high standard, and love what we do.
• Working on something that really matters.
  In partnership with teachers, we're coaching students to become problem solvers and critical thinkers. We believe that with a strong command of science, tomorrow's citizens and leaders are set up to sort the misinformation from the facts.
• Support always.
  Stile is its people, and it's important we are creating an environment where you're supported, happy and able to do your best work. We have strong management and feedback frameworks, and a great benefits program check it out here Stile benefits
• A fantastic office environment.
  We love in-person collaboration, and have built an office to facilitate just that. It has a huge central kitchen, lots of places to put your feet up to work and even end of trip facilities if you ride in.
• Flexibility.
  We expect that you work hard, but you'll have flexible hours and you're the master of your own schedule.
• Your own professional development.
  We're lifelong learners here at Stile. Alongside teaching you everything you need to know to succeed in this role, we provide a generous PD allowance.

For more info, have a read of our 'why' and find out What it's like working with us and Our Team '.
How to apply Sound interesting?
Great! We want to know more about you, so read the details below then click apply and ensure you provide that cover letter to show you're great at following the details.

• A cover letter addressed to Jenna Minchuk (no more than a page) explaining why you're going to smash this role out of the park. Include a paragraph on which Behaviours of an Effective Stile-ist most resonate with you or which you disagree with and why
• Your resume
• Applications close at 14th June 2024 at 9:
  00am AEST

Got questions about our hiring process? You can find the answers here. We can't wait to hear from you!