Senior Brand Manager - Pet Care & Treats

Job Description:

The Senior Brand Manager will manage the strategic agenda for a portfolio of brands to maximise their growth opportunities and ensure the brands are consistently communicated across all touch points. As the guardian of your brands, you will focus on the delivery of strong growth and ensure your brands are building stronger equity, leaving them in a better position to how you found them.

Working closely with the portfolio team members and broad range of cross functional stakeholders will ensure a collaborative approach to unlocking growth in our brands across key channels. Demonstrating passion for brands and curiosity to learn more about Pets, Pet Parents and the category, you will be a strong team player and influencer, able to galvanise the business behind your plans for your brand. You will set high expectations for yourself and others and ensure a continuous improvement mindset throughout your broader team &
stakeholders.

Ultimately, this role delivers to our compelling purpose - "
A better world for pets"
.

What are we looking for?

• University Graduate - Ideally within business / marketing
• A proven high performing Senior Brand Manager/Marketing Manager with >
  8 years' experience in Brand Marketing, ideally in FMCG
• In depth understanding, knowledge and practical experience in consumer marketing with both global and regional experience.
• Demonstrated experience in managing multiple brands / categories &
  leading cross function teams and / or developing team members
• Experience across Category / Shopper function would be of benefit
  

What will be your key responsibilities?

• Create a Brand strategy for your portfolio that brings clarity to complex brand portfolio matters via data lead approaches, strategy development, and ensuring exceptional quality delivery and financial feasibility
• Ownership of the 3 year Growth Plans across Media, Innovation &
  Activation strategies and the development of the supporting toolkits to enable activation with excellence by our category, shopper &
  sales teams
• Lead and report on Brand Strategy &
  performance, ensuring deep capability in data &
  financial analysis and the role that data &
  insight can play in driving performance improvement
• Development of your own your brands' comms strategy, which drives reach and conversion with your audience via addressable media &
  sufficient investment.
• Create and be responsible for the launching of your Innovation Pipeline &
  ensuring brand consistency in market working alongside R&
  D, Supply &
  Finance to build viable offers
• Be a leaders across the business in critical business forums and showcase positive behaviours, lead by the 5 principles and mentor junior team members to drive a high performance culture in C&
  T

What can you expect from Mars?

• Genuine career progression with a focus on you and your career goals. Best-in-class learning and development support from day one, including access to our in-house Mars University.
• Global health and wellbeing program to support flexibility and work-life balance.
• Opportunity to make a difference with our volunteer and ambassador programs.
• Be part of a company that is contributing to making the world a better place today and every day through on our sustainable generation plan.
• A culture that offers collaboration, leadership and rewards you for the role you play within Mars.

Applications will close April 26th, but will be reviewed as they are received. We encourage early applications. Candidates must have valid working rights in Australia. Mars does not accept agency applications.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.