General Manager Marketing & Cx

Shk asia pacific - Melbourne
new offer (01/07/2024)

job description

  • Global automotive brand

  • Drive brand, marketing, PR and CX strategy

  • SLT member and large team leadership opportunity

About the organisation
This well-established Australian market leader is the subsidiary of an iconic multinational automotive manufacturer and innovator. With a diverse range of products enjoyed by millions of Australians every year, this progressive employer of choice, leads in customer experience, groundbreaking technology and next-level product performance.
About the role
Reporting to Managing Director level, and part of the executive team, the General Manager Marketing &
Customer Experience (CX), will lead and inspire a team of 35+ people to develop and deliver marketing, brand, retention, data transformation, and CX design, customer and communications strategies to ensure customer, growth and profit objectives. This includes supporting holistic brand and public relations opportunities, developing data platform strategies, analysing customer data, developing insights and continued CX improvement. The appointee will drive lead generation and ensure a consistent and optimal CX across all channels including digital and retail.
About you
You are a driven marketing and CX leader, with experience in the automotive, high-value retail or similar sectors, who thrives in a fast-paced dynamic environment. With a proven track record of leadership and team development, you possess deep expertise in brand, ATL and BTL communications including customer relations, PR and CRM, with strong experience in strategy development and management of agency partners. A best practice customer experience leader, you are an exceptional stakeholder manager, executive team member, and collaborator between departments and divisions to ensure and enable alignment and best business outcomes. Your cutting-edge, holistic marketing expertise, financial acumen, high EQ, and ability to achieve business objectives within budget, will see you succeed in this exciting general management opportunity.
For more information, please contact Dalia Klein at SHK on or click 'Apply for this job'. Please submit your resume in Microsoft Word format. Direct and third-party applications will be forwarded to SHK.

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General Manager Marketing & Cx

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